A geofence is a computer-generated periphery that an individual creates in a real-world geographic area. A geo-fence could be vigorously created—as in a range around a select location or can be a predefined set of boundaries.
The use of a geo-fence is called geo-fencing. It is a location-based facility that requires an app, mobile device and GPS device, internet or 4G connection to activate a pre-programmed alert when a mobile device enters or exits the geofencing area. The user gets alerts on mobile phones once the vehicle surpasses the geofence area.
Geofencing combines responsiveness of the user’s present location and his place of interest. To mark a location of interest, the user needs to specify the latitude and longitude and adjust the geofencing location by specifying the radius. The latitude, longitude, and radius create a fence, around the location of interest. A user can have multiple active geofencing locations and can limit the duration of any geofence.
With the increasing popularity of mobile devices, geofencing is now a mandated practice for business owners.
Here are some of the commonly used geofencing apps:
• Social Networking Sites: Social networking is the most used thing these days. People use most of their time using social sites like Instagram, Snapchat. They use more location-based stickers, filters and other content that uses geofencing technology.
• Marketing Promotions: Geofencing is quite popular for businesses. People, as soon as enter the range of geofenced area, they tend to get alerts of in-store promotions. Geofencing also allows such businesses to target their audience with specific ads to figure out what plans work best based on the user’s location data.
• Smart Gadgets: With Bluetooth and Geofencing technology, almost every single gadget is getting smart. Now it’s easier to program a speaker at your home to remind you about the grocery shopping.
At present, the prospects of Geo-Fencing are at an extremely broad scale of possibilities. Geo-Fencing now employs in personal efficiency, Home Security, Family Tracking and at many unbelievable places. The future of technology promises even broader visions.
Below are the situations where Geofencing can be helpful:
- Child Tracking Solution:
As a parent, it is essential to take care of children in the most effective way and especially when they are out of the home. Geo-fencing is one technology that can help you track your child. Parents can locate their children via the mobile app on their smartphones.
- Location-based Marketing:
Safety is, of course, one top thing where geofencing is effective but besides this, it also helps businesses to source in-shop promotions and letting the right customers about the best deal of the brand.
- Asset Tracking:
It even helps in tracking and safeguarding the assets. Geo-fencing is a very helpful tool for fleet business.
Geo-fencing can be done via one of the most trusted vehicle security devices called KENT CamEye, which is a dash cam cum GPS tracker. The device uses dual cameras to record everything happening inside and outside the car. It even offers live video feeds accessible from anywhere in the world. It also helps the user to track the real-time GPS location of the car and playback the route traveled by car. It ensures the safety of family in chauffeur driven cars and prevents the misuse of the car by drivers.
It tracks the real-time GPS location of the car and allows playback of the route traveled by car on the map. Furthermore, it sends alerts whenever finds anything which is beyond the set parameter. The device is equipped with a mobile application that shares information about the vehicle with the vehicle owner.
The app is available for both, Android and iOS mobile phones. The app is very easy to use and shares the real-time location of the car, playback the route traveled by car for historical trips, live stream inside or outside camera, playback recorded videos of historical trips from the cloud and have various of exciting features.
The device is available at a price of Rs.17, 999 with 3 months free subscription and can be bought from Amazon.in and cameye.com. You can even book a free demo of our product by sharing your contact details at mail to:hello@cameye.com or call us at 9582612345.
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